
Gamification and Fashion

If this is the time of pop-up stores, the “timed” retail store that has become a key element of marketing strategies in the fashion sector across the board, from luxury to sportswear, the same can also be said of another experience that takes the name gamification. Gamification is the use of elements borrowed from gaming…
Accademia del Lusso and the challenges of teaching and learning through live streaming during the Coronavirus emergency
A stop to all school activities scheduled from now until 3rd April 2020: this is one of the important measures put in place by the Italian Government regarding the containment and management of the pandemic emergency due to COVID-19. Today’s digital tools mean that teachers and students can go online, allowing educational courses to continue.…
How to create a fashion brand in 2019: The guide by Clarisse Reille

Jacquemus, Y / Project, Atlein: behind each one of these success stories Made in France is the DEFI, led by Clarisse Reille. The DEFI is the incubator and growth accelerator for the French fashion industry. It supports the creation and internationalisation of fashion companies; it promotes the maintenance and development of know-how, competitiveness, and adaptability…
Milan, capital of Made in Italy fashion

The Milan fashion industry In Milan, fashion represents a revenue of 19 billion euros, or 1.7 billion euros per month. Exportations of Milanese fashion total 6 billion euros. In Milan, 13,000 companies employ 90,000 people, with the epicentre located in the Quadrilatero and Brera areas where 1,677 companies are concentrated, or 13% of the total…
Luxury Brand Management

I’d say that the perfect adjective to describe Accademia del Lusso is “dynamic”. I took the Master’s Course in Luxury Brand Management during the 2009/2010 academic year. Today I’m an entrepreneur and businessman involved in developing brand potential. I co-founded a brand management studio and a trend magazine. I throw myself completely into my work…
Fashion Design 3-Year Course

Cecilia Morales 3-Year Course in Fashion Design 2017-18 Academic Year I’d describe my experience at Accademia del Lusso as a dream that’s taking shape every day. The first pieces of the mosaic are made up without a doubt by the teachers I’ve met during my experience and who have helped me transform a natural…
Luz’s experience of Accademia del Lusso

Among the things that Accademia del Lusso cares about the most are its students’ satisfaction and fulfilment, both during their studies and afterwards in the world of work. For that reason, it’s always gratifying when we receive positive feedback, like in the case of Luz Del Carmen ( 3-Year Course in Fashion Styling & Communication…
3-Year Course Experience – Fashion Costume Design
Course attended: 3-Year Course – “Fashion Costume Design” Location: Palermo Current profession: Stylist – Graphic Designer The Fashion & Costume Design course allowed me to acquire the essential skills to design and create clothes, fashion collections, and theatrical and cinematographic costumes. I received a full theoretical and practical education in each sector of the…
Roberta Rocca, former student at Accademia del Lusso

Accademia del Lusso’s talents. A one to one with Roberta Rocca, former student at AdL and current full-time intern at Maison Chanel. Intense training in Brand Management, particularly in relation to the luxury sector, and a big desire to grow and to learn… Hi Roberta, can you tell us about your studies at AdL?…
Stefano Sacchi: Luxury Marketing and Accademia del Lusso

We met up with Stefano Sacchi, who works as a sales and marketing consultant for various brands in Italy and abroad and teaches Visual Merchandising, Buying Techniques, and Licensing & Luxury Marketing at Accademia del Lusso. Currently he is teaching lessons on an Intensive Course, held at our School of Fashion & Design, for professionals…